Cookie Policy
Last updated: 4 March 2019.
1. About this Notice
1.1 This Cookie Notice ("Notice") explains how Serviceplan Belgium SA/NV, with registered office at Bovenberg 124, 1150 Brussels (collectively “Serviceplan”, "we", "us", and "ours") uses cookies and similar technologies to recognise you when you visit our website at https://www.bestbrands.be ("Website"). It explains what these technologies are and why we use them, as well as your rights to control our use of them.
1.2 Please take the time to read this Notice carefully. If you have any questions or comments, please contact [email protected].
2. What are cookies?
2.1 Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information.
2.2 Cookies have many different features, such as allowing you to navigate between pages efficiently, remembering your preferences, and generally improving the user experience. They can also help ensure that the advertisements you see online are more relevant to you and your interests.
2.3 Cookies set by the website owner (in this case, Serviceplan) are called "first party cookies". Cookies set by parties other than the website owner are called "third party cookies". Third party cookies enable third party features or functionality to be provided on or through the website (e.g. like advertising, interactive content and analytics). The parties that set these third-party cookies can recognise your computer both when it visits the website in question and also when it visits certain other websites.
3. How long do cookies last?
Cookies can remain on your computer or mobile device for different periods of time. Some cookies are "session cookies", which means they only exist when your browser is open and are automatically deleted when you close your browser or quit the app. Other cookies are "persistent cookies", meaning they survive after your browser or app is closed and can be used by websites or apps to recognize your computer when you re-open your browser or app later. The length of the cookies used on our Website is explained in more detail in the table below.
4. Why do we use cookies?
4.1 When you visit our Website, we may place the following cookies:
| Types of cookie | Who serves these cookies | Duration | How to refuse |
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| Essential website cookies: These cookies are strictly necessary to provide you with services available through our Website and to use some of its features, such as access to secure areas. |
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Because these cookies are strictly necessary to deliver the Website to you, you cannot refuse them. You can block or delete them by changing your browser settings however, as described below under the heading "How can I control cookies?". |
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| Performance and functionality cookies: These cookies are used to enhance the performance and functionality of our Website but are non-essential to their use. However, without these cookies, certain functionalities on the Website like videos may become unavailable. |
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To refuse these cookies, please follow the instructions below under the heading "How can I control cookies?". | |
| Analytics and customisation cookies: These cookies collect information that is used either in aggregate form to help us understand how our Website are being used or how effective are marketing campaigns are, or to help us customise our Website for you. |
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To refuse these cookies, please follow the instructions below under the heading "How can I control cookies?" Alternatively, please click on the relevant opt-out link below:
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| Advertising cookies: These cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed for advertisers, and in some cases selecting advertisements that are based on your interests. |
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To refuse these cookies, please follow the instructions below under the heading "How can I control cookies?" Alternatively, please click on the relevant opt-out link below:
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| Social networking cookies: These cookies are used to enable you to share pages and content that you find interesting on our Website through third party social networking and other websites. These cookies may also be used for advertising purposes too. |
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To refuse these cookies, please follow the instructions below under the heading "How can I control cookies?" |
5. What about other tracking technologies, like web beacons?
5.1 Cookies are not the only way to recognise or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called "tracking pixels" or "clear gifs"). These are tiny graphics files that contain a unique identifier that enable us to recognise when someone has visited our Website or opened an e-mail that we have sent them. This allows us, for example, to monitor the traffic patterns of users from one page within our Website to another, to deliver or communicate with cookies, to understand whether you have come to our Website from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of e-mail marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.
6. What about Flash cookies or Local Shared Objects?
6.1 Our Website may also use so-called "Flash Cookies" (also known as Local Shared Objects or "LSOs") to, among other things, collect and store information about your use of our services, fraud prevention and for other site operations.
6.2 If you do not want Flash Cookies stored on your computer, you can adjust the settings of your Flash player to block Flash Cookies storage using the tools contained in the Website Storage Settings Panel. You can also control Flash Cookies by going to the Global Storage Settings Panel and following the instructions (which may include instructions that explain, for example, how to delete existing Flash Cookies (referred to "information" on the Macromedia site), how to prevent Flash LSOs from being placed on your computer without being asked, and (for Flash Player 8 and later) how to block Flash Cookies that are not being delivered by the operator of the page you are on at the time).
6.3 Please note that setting the Flash Player to restrict or limit acceptance of Flash Cookies may reduce or impede the functionality of some Flash applications, including, potentially, Flash applications used in connection with our services or online content.
7. What about targeted advertising?
7.1 Third parties may serve cookies on your computer or mobile device to serve advertising through our Website. These companies may use information about your visits to this Website and other websites in order to provide relevant advertisements about goods and services that you may be interested in on our Website or outside our Website. They may also employ technology that is used to measure the effectiveness of advertisements. This can be accomplished by them using cookies or web beacons to collect information about your visits to this and other sites in order to provide relevant advertisements about goods and services of potential interest to you. The information collected through this process does not enable us or them to identify your name, contact details or other personally identifying details unless you choose to provide these.
8. How can I control cookies?
8.1 You have the right to decide whether to accept or reject cookies. You can exercise your cookie preferences by clicking on the appropriate opt-out links provided in the cookie table above.
8.2 You can set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our Website though your access to some functionality and areas of our Website may be restricted. As the means by which you can refuse cookies through your web browser controls vary from browser-to-browser, you should visit your browser's help menu for more information.
8.3 In addition, most advertising networks offer you a way to opt out of targeted advertising. If you would like to find out more information, please visit http://www.aboutads.info/choices/ or http://www.youronlinechoices.com.
9. The cookies that were sent in the past
9.1 If you have disabled one or more cookies, we can always use information collected by these cookies before the deactivation. However, we cease to collect information via the opted-out cookie.
10. More information about cookies
10.1 For more information about cookies, including explanation about how cookies are placed on your device, or how to manage and delete them, visit http://www.allaboutcookies.org.
11. Updates to this Notice
11.1 We may update this Notice from time to time in response to changing legal, technical or business developments. When we update our Notice, we will take appropriate measures to inform you, consistent with the significance of the changes we make. We will obtain your consent to any material Notice changes if and where this is required by applicable data protection laws.
11.2 You can see when this Notice was last updated by checking the “last updated” date displayed at the top of this Notice.
